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Case Study – Pleasurewood Hills

Taylor 8752 & H71

“The profit margins have been very good and the soft ice cream is just a licence to print money – The original impulse purchase!

Jane Stephenson – Owner

Soft Ice Cream Cones – Profit Projection

Selling Price £1.50
Less VAT* £0.20*
Sub Total £1.30
Less Product Cost £0.18**
Profit per Portion £1.12
Average Daily Servings 300
Nett Daily Profit £336.00
Selling Days 120
Nett Annual Profit £40,320.00


*VAT at 15% **Product cost allows for 113g ice cream portion, cone & flake.

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