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Case Study – Bake ‘N’ Shake

Taylor C708 – Blended Milkshakes

“Taylor was recommended to us by our frozen yogurt supplier. We met with our local Taylor UK sales manager, Simon Holdsworth, who advised us on our options.

We’ve always served frozen yogurt but we knew that milkshakes were really ‘in vogue’ and that they could be highly profitable.”

Bake ‘n’ Shake chose a Taylor C708 soft serve machine to create the ice cream which formed the base of their milkshakes.

“Our shakes have become the mainstay of our business. They now out sell the frozen yogurt and the extra output from the C708 has allowed us to offer deliveries which have really taken off!”

Jessica Ellis – Owner

16oz Blended Shake – Profit Example

Selling Price £4.00
Less VAT* £0.67*
Sub Total £3.33
Less Product Cost £0.30**
Profit per Portion £3.03
Average Daily Servings 25
Nett Daily Profit £75.75
Selling Days 360
Nett Annual Profit £27,270.00


*VAT at 20% on ‘Luxury Shakes’ **Product cost example provided by Shake ‘N’ Bake.


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